TruMedia’s Proactive Marketing Solution (PROM)
integrated with EnQii’s EnGage Digital Signage Platform

Tampa, Florida and London, UK – June 11, 2009 – EnQii, a leading global digital signage agency, and TruMedia Technologies, the world’s leading provider of real-time audience measurement and proactive advertising solutions, today announced the availability of TruMedia’s audience measurement system and ProActive marketing systems to EnQii’s customers. This allows digital signage networks to accurately measure their audiences and adapt content in real time to match the viewing audience.

TruMedia’s AlliO sensor analyzes, without any recording, face images of people watching the displays, using sensors, providing true viewing data for digital displays and screens. Viewers´ face images are analyzed in real-time to generate business-critical information such as audience counts, individual exposure times as well as gender and age group demographics. This software allows better media planning and targeted advertising. Viewer counts, behavior and demographics are obtained in real-time and can be used in the media streamer to select and possibly modify the advertisement.

EnQii’s EnGage platform is a web-based software solution for connecting 100 to 10,000 screens in a network. Its web 2.0 architecture brings drag-and-drop features for flexibility and ease-of-use. EnGage has been designed from the ground up on a Linux platform, which allows for greater reliability and security. Significantly, the software also features Campaign Manager, a new tool for planning and managing advertising campaigns.

“TruMedia provides a strong platform for advertisers to measure and target advertising effectively,” said Ajay Chowdhury, EnQii’s CEO. “This is the latest in a series of partnerships where we provide our clients with the tools they need to ensure strong returns on their digital out of home investment.”

“We are pleased to add EnQii to our growing list of partners” said Moti Gura, TruMedia’s CEO. “Proactive Marketing sets Digital Signage apart from any other medium by making it possible target the ad to the viewing audience in real-time and save precious advertising dollars. The AlliO sensor will also be sold by Samsung, the world’s leading digital signage manufacturer” Gura added.

About EnQii

EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong, Shanghai and Melbourne. As one of the world’s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behavior with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network. Investors in the company include Amadeus Capital Partners, Wellington Partners and Ithmaar Bank.

About TruMedia

TruMedia Technologies Inc. (www.tru-media.com) is the leading provider of real-time, automated audience measurement solutions for the out-of-home display industry. Its proprietary and field-tested video analytics technology measures visual attention towards posters, digital signs, TV monitors, display windows and in-store product displays. The company’s solutions accurately track exposure to media, advertising and merchandise and can be used to proactively change content. Headquartered in Tampa, FL, TruMedia has sales offices and research and development facilities in Israel. The company’s privacy policy ensures that it will not record, share or store any images or personally identifiable data.

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Contact: James Bremner

+1 (212) 675-7820

James.bremner@enqii.com

Board of experts to work with EnQii clients to generate higher returns

London, UK – May 20, 2009

EnQii, a leading global digital signage agency, announces the launch of their global advisory board with three highly respected practitioners in the global media industry – Jeremy Hill, James Lim and Jeffrey McElnea. The board has been created to provide EnQii’ s customers with world class strategic advice in advertising sales, digital merchandising and out of home strategy. David Hearn, current chairman of EnQii, will also be working closely with the Advisory Board to advise EnQii’ s customers.

Jerry Hill has the rare distinction of having held leadership positions with both a leading UK media owner and an International media agency network, giving him a very wide understanding and perspective of the media and communications market. Jerry was CEO of TSMS, the UK’ s first multi station commercial TV sales house which represented a third of ITV’ s advertising revenue. In 2001, Jerry joined Initiative, one of the leading Global Media agency networks owned by Interpublic Group, as CEO of their UK and Irish operations. He was appointed to the Council of the IPA, the UK advertising agency trade association for which he served as Chairman of the body’ s 5 year strategy group.

James Lim has extensive experience in marketing, media and management, particularly in the out of home space. He was founder and CEO of Digital Media Group in 2003, which he grew into the leading subway digital media owner in China and Hong Kong. Prior to that he was an early stage advisor of Focus Media (FMCN, listed in NASDAQ in 2005), VP/GM-China of Media Nation Inc (listed in HKSE in 2002, acquired by JC Decaux in 2005), Director-E China of International Distillers & Vintners (now Diageo), and served in various positions in the Swire Group (Cathay Pacific, Swire Duro, Taikoo Sugar, Swire Magnetics, Swire Beverages, etc).

Jeff McElnea was president of Einson-Freeman, Inc. where he built the firm into a global promotions agency serving many Fortune 500 clients, then sold it to WPP Group in 1988. Jeff continued with Einson as Chairman/CEO for another 12 years while also heading two other WPP companies, Conquest USA and MGA Marketing. Following his 30 year agency career, Jeff became president of Satmark Media Group, a start-up new media firm that launched the first national ATM advertising network - now owned by Bank of America. Today his consultancy, The Jeffrey Group, advises multi-national clients, agencies and media enterprises on business development. He has managed or helped finance early stage marketing ventures in alternative media and in-store communications.

David Hearn is currently Chairman of EnQii and ran Pepsico’ s entire food businesses in Europe and then ran Goodman Fielder as CEO in Australia, which he built into a focused, branded retail business, concentrating on the Australasian region. David moved to New York, firstly as Chairman and CEO of Bates Advertising and then as the Group CEO of the Cordiant Group, which was the 5th largest global media and marketing services group, which was subsequently sold to WPP.

”We are excited and honoured that Jerry, James and Jeff have agreed to join our advisory board,“ said Ajay Chowdhury, EnQii’ s CEO. ”As the Digital Out of Home industry continues to grow into a global business, having respected industry practitioners like these to call on can add immense value to our clients and help them secure greater returns from their investment in digital out of home media.“

About EnQii
EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong, Shanghai and Melbourne. As one of the world’ s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behaviour with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network. Investors in the company include Amadeus Capital Partners, Wellington Partners and Ithmaar Bank. EnQii has recently been voted as the number one global digital signage provider for the second year in a row by www.DailyDOOH.com

—Ends—

Release:Immediate
Contact:James Bremner
+1 (212) 675-7820
James.bremner@enqii.com

New CTO to Lead Development of Next Generation Technology.

April 6th, 2009 - EnQii Group, the global digital out of home media services provider, today announced that Max Stevens-Guille will assume the role of Chief Technology Officer.

“Market leadership needs continuous innovation,” said Ajay Chowdhury, CEO of EnQii. “Max’s track record in delivering innovative software and systems over two decades brings new insights and perspective to EnQii’s development effort. He adds depth and expertise to the management team that will help EnQii continue to deliver industry-leading innovation.”

In his new role as chief technology officer at EnQii, Stevens-Guille will lead the company’s efforts in providing state of the art technology for the DOOH market through its EnGage platform and will foster new partnerships across the value chain. He has extensive experience in a number of domains including Digital Media Management and Distribution, Location-Based Services, Retail Banking and Logistics, all of which will contribute to EnQii’s technology strategy.

Over the course of his career, he has worked with industry leaders to design and deliver enterprise solutions. Most recently, Stevens-Guille led the delivery of a number of high-profile consumer facing web sites including BC Ferries, JumpTV and Indigo Books & Music. Previously, as co-founder and Sr Vice President of Maptuit Corporation, he developed market leading off-board navigation systems for the Logistics industry. An accomplished researcher, he has written and presented on a range of IT strategies and best-practices, including supporting New Paradigm IT&CA syndicated research programs with a comprehensive research study on technology trends.

“EnQii has established itself as a global market leader in the digital out of home space,” said Stevens-Guille. “EnQii provides a complete service for its clients with the backbone of excellent technology and I am excited about joining the company as they launch their new generation of products.”

Stevens-Guille succeeds Michael Willems, EnQii’s former CTO, in the role. “Michael’s legacy will provide the backbone for EnQii’s technology for many years to come. His work in creating our core software platform means that Max moves into a dynamic team with much owing to Michael. We wish him the very best as he moves into a career as a professional photographer” said Ajay Chowdhury.

About EnQii
EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong, Shanghai and Melbourne. As one of the world’s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behaviour with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network. Investors in the company include Amadeus Capital Partners, Wellington Partners and Ithmaar Bank.

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Global Digital Signage Leader Enhances Offering

25 February, 2009, Las Vegas.

EnQii, the global digital out of home media services provider, has launched EnGage, their new digital signage software at Digital Signage Expo (DSE).

EnGage is a web-based software solution for connecting 100 to 10,000 screens in a network. Its web 2.0 architecture brings drag-and-drop features for flexibility and ease-of-use. EnGage has been designed from the ground up on a Linux platform, which allows for greater reliability and security. Significantly, the software also features Campaign Manager, a new tool for planning and managing advertising campaigns.

EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong, Shanghai and Melbourne, servicing thousands of locations across more than 14 countries.

“EnQii’s software has been at the forefront of the digital signage industry for some time but EnGage will enhance our competitive advantage even further,” said Ajay Chowdhury, CEO of EnQii. “The new interface and features for managing advertising campaigns will bring benefits to existing and new clients alike. After recently being named as the number one global digital signage provider for a second year running, we’re delighted to be launching EnGage at DSE in Las Vegas.”

About EnQii

EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong, Shanghai and Melbourne. As one of the world’s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behaviour with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network.
Investors in the company include Amadeus Capital Partners, Wellington Partners and Ithmaar Bank.
– END –

“We are very pleased to receive this vote of confidence in out software two years running,” said EnQii CEO Ajay Chowdhury. “As we roll out our new EnGage platform we will ensure that our software remains state of the art and we can provide the best possible service to our customers at the lowest cost.”

DailyDOOH Article - [read]

Global Digital Out of Home Company Continues to Build Financial Strength

London, UK – January 20, 2009 – EnQii, the global digital out of home media services provider secured a $3 million financing facility from Silicon Valley Bank, a leading financial institution serving clients in the technology and life sciences industries. This brings the funding raised by EnQii in the last few months to over $20m. EnQii will use the funds to pursue strategic opportunities and continue to develop innovative products for the digital out of home market.

EnQii opens Melbourne office.

Wednesday, January 14, 2009, Australia’s Number 1 in Digital Out-of-Home Media, PDM, and global technology leader, EnQii, have recently joined forces in a comprehensive partnership designed to conquer the Australasian Digital Out-of-Home (DOOH) media market.

The partnership will see PDM employ EnQii ‘Remote Transfer’ technology across its DOOH media networks, allowing PDM to upload, schedule and distribute content via Ethernet to remote locations. In addition, EnQii will have exclusive rights to sell Acuity™, PDM’s patent-pending Out-of-Home Digital media management system, to all of its existing and new clients.

PDM Managing Director Brian Craighead says, “PDM own and operate the largest centrally managed network in Australia, and our growth has been driven by two factors - the quality of our technology and content, and our commitment to lead the market. After an extensive and rigorous evaluation process, it became apparent that EnQii’s technology platform was clearly the superior solution, and as such we are committing to the platform across our entire media network.

He continues, “Our exclusive partnership will jointly increase expansion opportunities for PDM and EnQii into the Asian DOOH market. The combination of our offerings will together simplify and optimise the entire lifecycle of an out-of-home digital media network ensuring the growing number of Australasian networks will be planned and managed in the most cost and time effective manner possible in the market today.”

EnQii Vice-President Asia Pacific, Joe Rossi, says, “We have been aware of PDM’s outstanding work in the Australian marketplace for several years, and are delighted EnQii has been selected as the technology partner to support their remarkable growth. We are also pleased to have secured the rights to PDM’s Acuity™ software, which automates the day-to-day running of an DOOH media network. To support PDM and to pursue other opportunities in the region we are also announcing the opening of our Melbourne office”.

PDM will roll out the next phase of its Wellbeing media network during February. The deployment will consist of 95 stores Australia-wide and will be the first of the PDM networks to employ EnQii technology.

- ENDS-

About PDM
Prime Digital Media (PDM) is Australia’s Number 1 Out-of-Home Digital (OOHD) media company, providing end-to-end solutions to its clients. The company provide retailers and marketers with innovative ways to target and engage the new, media-savvy consumer. PDM control Australia’s largest, centrally managed OOHD network, delivering dynamic, relevant, visually appealing messages to retail environments via plasma and LCD screens. The company’s in-store retail networks showcase The Home Electronics Network, The Lifestyle Network and The Wellbeing Network. PDM also centrally manage and produce content for Telstra’s in-store T [life] and T-shop retail network, TelstraTV. Fireback Digital, PDM’s subsidiary content agency, produce the most digital screen content in Australia and have collected the most awards for doing so. PDM’s OOHD network is the first Quick Response (QR) enabled network in Australia. PDM is the first Australian OOHD media company to completely offset its greenhouse gas (GHG) emissions to become carbon neutral.

For more information, please visit www.primedigitalmedia.com
Or call Angela Byrnes
Tel: +61 (02) 9660 9400
angelabyrnes@primedigitalmedia.com

About EnQii
EnQii is a global leader in the digital out-of-home media market with offices in New York, Toronto, London, Dubai, Hong Kong and Shanghai. As one of the world’s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behavior with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network.
For more information, please visit www.enqii.com

Contact: James Bremner

+1 (212) 675-7820

James.bremner@enqii.com

12 January, 2009, London.

EnQii, the global digital out of home media services provider, today announced the appointment of David Hearn as Chairman of the Board.

David Hearn’s 30 years of media and marketing experience add a significant dimension of channel expertise to EnQii’s global leadership position. David started his career in Procter and Gamble in the marketing function and rapidly moved to head up Del Monte Foods in the UK as CEO where he transferred the focus of the business away from the traditional vegetable sector and launched the first TetraPak fruit juices in the UK, becoming market leader within a year. Transferring within the larger RJR/Nabisco group, David became CEO of the Smiths Snackfood Company, which was eventually purchased by Pepsico. He ran Pepsico’s entire food businesses in Europe and then headed up United Biscuits in Europe and Asia/Pacific.

He joined Goodman Fielder as CEO in Australia, which he ran for 7 years until 2001 during which time the business was transformed from a loose conglomerate to a focussed consumer goods food business based mainly in Australasia but with operations in over 25 countries and turning over in excess of $4 billion. David then moved to New York, firstly as Chairman and CEO of Bates Advertising and then as the Group CEO of the Cordiant Group, which at the time was the 5th largest global media and marketing services group with key global clients such as HSBC, Pfizer, Allied Domecq and Sky TV. Cordiant was subsequently sold to WPP where David worked for 6 months to aid the successful transition of the key client base.

EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong and Shanghai, servicing thousands of locations across more than 14 countries.

“David’s experience at the forefront of groundbreaking consumer marketing and media is timely and unparalleled,” stated Ajay Chowdhury, CEO of EnQii. “His track record of establishing world class market leading consumer offerings on a global basis will prove invaluable particularly as we enter a significant growth phase in new markets, while also concentrating on strategically enhancing our longer term integrated proposition distinct from other providers within our sector.”

“This is an exciting time to join EnQii and I am looking forward to contributing my knowledge of the complexities of developing successful consumer and media propositions across different international platforms as the business continues to develop,” said Hearn. “With their recent fund raising, EnQii is uniquely positioned within the industry to lead the rapidly consolidating global digital out of home services space, especially in these challenging times.”

About EnQii

EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong and Shanghai. As one of the world’s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behaviour with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network.

Investors in the company include Amadeus Capital Partners, Wellington Partners and Ithmaar Bank.

– END –

Covering hair and beauty salons, day-spas, nail salons, cosmetic retail outlets and the full range of beauty and cosmetology establishments, EnQii is targeting significant market share as part of their overall digital signage growth plans.

“James brings immediate market advantage to EnQii through demonstrating how to drive additional salon revenue through the use of digital signage networks. He has enormous energy as well as substantial sales and marketing expertise.” says Stuart Armstrong, President, EnQii Americas. “With over 10 years’ experience in tech consultancy to the hair and beauty industries, James understands how to use technology and media best practices that are unique to this market.”

Bremner will also work with James Abdool, President, EnQii EMEA, and Joe Rossi, President, EnQii APAC, on building the EnQii value proposition within Europe, Middle East, Africa and Asia Pacific.

Most recently, Bremner was VP Business Development for i-vu USA Inc., where he managed some of the largest accounts in the global beauty industry. He also oversaw the relationship between the largest salon owner in America and their suppliers around the rollout of the i-vu digital screen network. Previously, he was the European Marketing Manager for Shortcuts, the leading supplier of computer systems to the beauty industry.  

About EnQii

EnQii is a global leader in the digital signage and out-of-home media market with offices in New York, Toronto, London, Hong Kong and Shanghai. As one of the world’s truly global digital out-of-home companies, EnQii currently services thousands of locations across more than 14 countries. EnQii couples a deep understanding of customer behavior with its powerful media technologies to provide clients with fully managed solutions that enables them to advance their overall customer communication strategy for many years to come. EnQii won the 2008 DIGI Award for outstanding technology in the healthcare category for the WHEN Network.

• $18 million funding enables EnQii to accelerate global growth
• Digital signage and out-of-home media markets growing rapidly

London, September 30^th, 2008. Amadeus Capital Partners and Wellington Partners have invested $18 million in a Series B round financing in EnQii Holdings Ltd, a global leader in the management of digital out-of-home (DOOH) advertising and merchandising networks. Roy Merritt, Partner at Amadeus, and Wellington General Partner, Frank Boehnke, will join the board of the company. The investors will join Ithmaar Bank, Kingdom of Bahrain, EnQii’s original investor. Carolyn Prowse, Managing Director, from Ithmaar Bank will also join the board.

EnQii works in partnership with advertising networks and retailers, providing a full managed service of design, installation, technology and operation of web-enabled digital displays. The company has over 100 customers in 14 countries around the world, who typically operate substantial estates of screens ranging from large LED or digital billboards to smaller shelf-located screens in retail environments. The new financing will be used to accelerate the company’s growth.

Advertising spend on out-of-home sites is currently some $1.7 billion globally, with the digital segment, which is proven to drive sales faster than traditional advertising, growing at some 40% per annum.

EnQii CEO, Ajay Chowdhury, says: “We see fantastic growth opportunities in digital out-of-home advertising and are very happy to see this significant commitment from two of Europe’s leading VCs that will help us take full advantage of these opportunities. While we have had very strong organic growth over the last year, this level of investment and the quality of the investors gives us the additional capacity to be more agressive in both opportunity development and in serving our customers’ needs. The roll-out of digital screens at places of interest has just begun, and EnQii has the capability, from our offices in New York, Toronto, London, Hong Kong and Shanghai, to manage this.”

Roy Merritt of Amadeus adds: “EnQii’s business model is to combine its leading-edge technology platform with a real understanding of customer needs, helping its clients to maximise their revenues and building deep and long-lasting relationships. We believe that EnQii’s outstanding management team is well-placed to build on its already strong global market position, and are delighted to support them in doing that.”

Frank Boehnke from Wellington Partners stresses the market opportunity: “Digital merchandising at the point-of-sale is a highly efficient way of communicating with customers for advertisers and retailers. Therefore, the installed base of DOOH screens wills more than triple in the next three years. I am sure that EnQii will benefit hugely from such tremendous market growth.”

Carolyn Prowse from Ithmaar Bank says: “We invested in EnQii last year and are very pleased to see its growth since the investment. With Amadeus and Wellington joining us as shareholders we remain confident that EnQii will have a very strong future.”

The Amadeus team on this investment was Roy Merritt and Jason Pinto. The Wellington team was Frank Boehnke and Ernst Mannheimer. The Ithmaar Bank team was Carolyn Prowse and Scott Cresswell. Advisers to the investors were: Taylor Wessing and Trowers & Hamlins (Legal) and Baker Tilly (Accounting); and to EnQii: Heller Ehrman (Legal) and PriceWaterhouseCoopers (Tax).

END

For further information, please contact:

Roy Merritt or Jason Pinto, Amadeus Capital Partners +44 (0)20 7024 6900

Chantal Ligertwood, PR for Amadeus: +44 (0)7976 229 210

Frank Boehnke, Wellington Partners, +44 203 00 61535

Stefan Schwartz, PR for Wellington, +49 (0) 175 52 27 111

 Carolyn Prowse, Ithmmar Bank +973 17584005

Taimour Raouf, PR for Ithmaar Bank +973 17 584 038

 Ajay Chowdhury, EnQii, +44(0)7803172103

Urmalena Gomes, EnQii, +1(212) 675-7820 x 2217

NOTES TO EDITORS

About Wellington Partners (www.wellington-partners.com)

Wellington Partners is one the most successful pan-European venture capital firms. With € 800 million under management and offices in London, Munich, Palo Alto and Zurich, the firm invests into companies throughout Europe that have the potential to become global leaders, in the areas of Information Technology, Media Convergence, Cleantech and Life Science. Since 1998, Wellington Partners has invested in more than 100 companies in Europe, including now publicly traded Actelion, SAF and XING and successful privately held companies like Alando (acquired by eBay), Ciao (acquired by Microsoft) and ImmobilienScout24 (acquired by Deutsche Telekom).

About Amadeus (www.amadeuscapital.com)

Amadeus is one of Europe’s leading technology investors. Since its inception in 1997, the firm has backed over 60 companies covering computer hardware and software, mobile and fixed communications technologies, medical technologies and clean technologies. Investments include CSR, producing single chip bluetooth radios for short range connections and floated on the London Stock Exchange in 2004, Optos, a manufacturer of laser retinal scanners which had a successful IPO on the London Stock Exchange in 2006, PacketFront, a Swedish company providing systems to manage end-to-end delivery of multiple broadband services, Valista, an electronic payments company and Solexa, the developer of next generation genetic analysis systems, merged with Illumina Inc.

Amadeus Capital Partners Ltd is authorised and regulated by the Financial Services Authority.
Registered office: Mount Pleasant House, 2 Mount Pleasant, Cambridge CB3 0RN, UK. Registered in England no: 3392685.

About Ithmaar Bank, Kingdom of Bahrain (www.ithmaarbank.com)

The Ithmaar banking group consists of: Ithmaar Bank, Shamil Bank, Solidarity (an Islamic insurance company), Faisal Private Bank (Switzerland), Faysal Bank Limited (Pakistan), First Leasing Bank and Ithmaar Development Company. The group’s services, including investment, private, retail, and commercial banking, private equity, mergers & acquisition advice, takaful, leasing, and real estate development, form a 360 degrees value chain that embraces the entire spectrum of banking and financial services.