Care Media

Background: CARE Media Holdings Corp operates in the place-based media industry and provides advertiser-supported educational programming within the captive audience environment of medical specialty offices. Subscribing practices receive the most up-to-date content and accountability via digital signage. Advertisers can target their niche market anytime of the day, at any given location. Currently, CARE Media’s networks have 2,500 KidCARE TV screens deployed in pediatric waiting rooms, 1,000 PetCARE TV screens deployed in veterinary waiting rooms and 1,000 Women’s HealthCARE TV in OB/GYN waiting room

Challenge: EnQii was chosen after an extensive RFP process in 2008. Care Media was already deployed at many locations with DVD systems and a legacy digital signage program. They required a scalable solution to convert their locations into all digital signage. This required that the winning candidate be able to support all aspects of a rapid national deployment and provide software services that would have the capacity for their programming and delivery needs.

Solution: EnQii designed a deployment program for high volume and rapid deployment, using our Remote Transfer software systems as its backbone. Since the end of 2008 EnQii has deployed thousands of locations as their timeframe has dictated. Our Remote Transfer service has supported all of their content deployment needs and provided near perfect uptime across all their networks.